FISCHER PLUS GROUP creates special moments on behalf of the VIU eyewear brand

Designed in Switzerland, manufactured in Italy and Japan, presented in Germany: the promoters of the FISCHER PLUS GROUP put the sophisticated VIU glasses center stage for the German consumers. The promoters of the FISCHER PLUS GROUP are on duty nationwide for the CITY BOOST ACTIVATION of the optician chain VIU on five days.

To attract new customers, the cheerful FISCHER PLUS GROUP professionals motivate selectively approached passers-by to visit the store: After the professional cleaning and adjustment of their own glasses by VIU’s opticians, the potential new customers can look forward to a free cleaning set for each booking of a free eye test appointment!

For this, the stylishly chic promoters dressed in black – in VIU-branded masks! – distribute branded microfiber bags with an info flyer to the target group.


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