Designed in Switzerland, manufactured in Italy and Japan, presented in Germany: the promoters of the FISCHER PLUS GROUP put the noble glasses of VIU in the right light with the German consumers.

CONCEPT

On two days the promoters of the FISCHER PLUS GROUP are on duty for the CITY BOOST ACTIVATION of the optician chain VIU in Aachen, Bielefeld, Bonn, Dortmund, Regensburg, Mannheim and Leipzig.

To attract new customers, two attractive incentives motivate selectively targeted passers-by to visit the store: After having their glasses professionally cleaned and adjusted by VIU’s optical experts, potential new customers can look forward to a free cleaning set when booking a free eye test appointment!

For this purpose, the stylishly chic promoters dressed in black – wearing branded VIU mouth-nose masks – distributed branded microfiber bags with an information flyer to the target group.

SUCCESS

Those who offer quality seek out the professional partners of the FISCHER PLUS GROUP and draw attention to their own brand with targeted, customized campaigns. Hundreds of enthusiastic visitors in VIU stores could tell you about it!