Practically Sustainable


Europe’s leading platform for employer reviews and corporate culture, kununu, relies on FISCHER PLUS GROUP’s promotion power to raise brand awareness with an appealing Sampling measure.




Brand Activation

Group of promoters with their backs to the camera and kununu logo on their jackets
Promoter pulls something out of a handcart with "We would have loved to have a coffee with you..." printed on it.
Person holding a coffee mug with kununu logo into the camera


How do you convince a demanding audience in Hamburg and Munich of your persuasive business concept? Simply take six friendly and motivated promoters, 10,000 recyclable coffee cups, and a lot of priceless industry knowledge. Voilà: Your successful promotion idea is ready!

On behalf of kununu, FISCHER PLUS GROUP assigns two teams in branded windbreakers into the busy city centers on two days in mid-June. They distribute branded kununu cups and spread the knowledge about decisive levers in the war for talent, sharing tips on what one can realistically demand in salary negotiations nowadays.


In addition to a warm smile and a handy to-go mug with kununu branding, thousands of members of the target group take home more information about the appropriateness of their salary, the most lucrative occupational groups, and the income differences between Hamburg and Munich.


The FISCHER PLUS GROUP | Promotion Agency | POS Agency provided for consulting | concept & coordination | planning & organization | contact & budget planning | personnel acquisition, selection, training & accounting | deployment & logistics planning | control & coordination of the campaign process | reporting | budget control | campaign follow-up.

Promoter with kununu logo on jacket clears out delivery truck.


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Prinzregentenstraße 54, 80538 Munich, Germany
Budapest, Révay köz 4, 1065 Hungary