FISCHER PLUS GROUP, assigned by Jackery, inspires the fair audience of IFA 2022
BRIEFING
The California-based manufacturer of mobile solar power solutions present their products at IFA 2022. FISCHER PLUS GROUP’s genial promotion team with their convincing info talks and likable passion play an essential role in Jackery’s success at the first post-pandemic installment of world’s largest consumer electronics and home appliances trade show.
CLIENT:
CATEGORY:
Trade fair services
CONCEPT
In times of energy crisis, climate change, and a growing longing for breaks from everyday life, the portable solar panels and storage solutions of Californian solar pioneer Jackery hit the mark. At the Berlin IFA 2022 trade fair, where the booth was designed with a camping setup to be approachable, the six promoters are enthusiastically distributing flyers and introducing the curious audience to the intricacies of the devices. Such dedication to the climate is rewarded with a “Best of IFA” Award from the techradar online magazine, and recognition at the Omdia Innovation Awards at IFA for Jackery.
SUCCESS
Thousands of touchpoints and convinced passers-by – the smart Jackery gadgets and the dynamic, and friendly staff of FISCHER PLUS GROUP are a veritable dream team!
Performance
The FISCHER PLUS GROUP | Promotion Agency | POS Agency provided for consulting | concept & coordination | planning & organization | contact & budget planning | personnel acquisition, selection, training & accounting | deployment & logistics planning | control & coordination of the campaign process | reporting | budget control | campaign follow-up.
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